Binance, the leading crypto currency exchange, is one of the most popular and successful exchanges in the crypto space. Founded in 2017 by Changpeng Zhao, Binance has grown to become the largest crypto exchange by trading volume, with over $2 billion in daily trading volume.

Binance is known for its low fees, fast trading speeds, and wide selection of altcoins. Binance offers a variety of trading pairs and features, including margin trading, futures trading, and spot trading. Binance also has its own native token, Binance Coin (BNB). BNB can be used to pay for trading fees on the exchange and can be used to purchase other cryptos.

Binance is also known for its security measures, which include two-factor authentication, cold storage, and advanced encryption. Binance also has a reputation for being highly customer-friendly, with 24/7 customer support and a variety of tutorials and guides to help users get started.

Binance has also been at the forefront of innovation in the crypto space. It was one of the first exchanges to launch a decentralized exchange, Binance DEX, and has been involved in numerous projects and initiatives, such as the Binance Charity Foundation and the Binance Chain.

Overall, Binance is one of the most popular and successful crypto exchanges in the world. It has a wide selection of trading pairs, low fees, fast trading speeds, and excellent security measures. It is also highly customer-friendly and has been involved in numerous initiatives to promote the adoption of crypto.